Sobha Realty is a premium real estate developer headquartered Dubai, UAE and specializes in developing luxury residential apartments, townhouses & villas.
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privacy policy

This Privacy Policy governs the waySobha LLCand its affiliates, subsidiaries, group companies, partners and agents (“We”, “Us”, “Our” or“Sobha”) collect, use, maintain and disclose information collected solely from:

  • users of Our website: https://www.sobha-me.com/ and microsite: https://www.sobharealty.com/ (“Websites”);
  • Email, text and other electronic messages between you and Us;
  • Mobile and desktop applications that you may download from Our Websites;
  • your interactions with Our advertising and applications on third party websites and services, if those applications or advertisements include links to this privacy policy; and
  • information and data collected by Our call centers.

Personal Information:

We may collectany information that can be used to identify you, such as your name, postal address, e-mail address, passport number, Emirates ID number, property ID and/or telephone number (“Personal Information”).
We may collect Personal Information in a variety of ways, including, but not limited to, when youvisit Our Websites, use Live Chat, subscribe to Our newsletter, complete a form, and in connection with other activities, services, features or resources we make available on Our Websites,and automatically as you navigate through the Websites.Youcan always refuse to supply Personal Information, except that it may prevent youfrom engaging in certain related activities on Our Websites.
You can visit Our Websites anonymously.
You can change your Personal Information by sending us an email or chatting with us.

Non-personal identification information:

We may collect your non-personal identification information whenever youinteract with Our Websites. Non-personal identification information means informationwhich is about you but does not identify you individually, and/ or relates to information about your internet connection, the equipment you use to access the Websites and usage detailsand other similar information.

Web browser Cookies:

Our Websites may use "cookies" to enhance your user experience. Your web browser places cookies on your hard drive for record-keeping purposes and sometimes to track information about you. Youmay choose to set your web browser to refuse cookies, or to alert you when cookies are being sent. If youdo so, note that some parts of the Websites may not function properly. This is a standard operating procedure that is used across the internet.

How to manage and remove cookies?

If you are using Our Websites via a browser you can restrict, block or remove cookies through your web browser settings. The Help menu on the menu bar of most browsers also tells you how to prevent your browser from accepting new cookies, how to delete old cookies, how to have the browser notify you when you receive a new cookie and how to disable cookies altogether. You can also visit http://www.aboutcookies.org for more information on how to manage and remove cookies across a number of different internet browsers. You also have the option to change your choices relating to cookies utilized to deliver behaviorally targeted advertising at http://optout.aboutads.info/?c=2&lang=EN OR http://www.youronlinechoices.eu/

How we use collected information:

Sobhamay collect and use yourPersonal Information for the following purposes:

  • to improve customer service: information provided by youhelpUs respond to customer service requests and support needs, more efficiently;
  • to personalize user experience: We may use your information in the aggregate to understand how users as a group use the services and resources provided on Our Websites;
  • to improve Our Websites:We may use feedback provided by you to improve Our products and services;
  • to run a promotion, contest, survey or other feature on theWebsites;
  • to send you information youagreed to receive about topics of interest to you;
  • to send periodic emails; and
  • to fulfill the purpose for which you provide it;
  • for any other purpose disclosed by Us, when you provide it.

If you do not want Us to use your Personal Information in the manner described above, please contact us at [email protected]
We may use youre-mail address to respond to anyinquiries, questions, and/or other requests you may have. If youopt tobe a part of Our mailing list, then you will receive e-mails about Sobha news, updates, related project, product or service information, etc. If at any time you would like to unsubscribe from receiving future emails from Us, youmay do so by contacting Us via any of Our Websites.

Accessing and correcting your Personal Information:

You can review and change your Personal Information by logging into the Websites. You may also request to update any Personal Information We hold about you by contacting Us [email protected]

How we protect your PersonalInformation:


We adopt appropriate data collection, storage and processing practices and security measures to protect against accidental loss, unauthorized access, alteration, disclosure or destruction of yourPersonal Information and data stored on Our Websites. Any payment transactions will be encrypted using current technology.
Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your Personal Information, we cannot guarantee the security of your Personal Information transmitted to Our Websites. Any transmission of Personal Information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Websites.

Sharing Personal Information:

We do not sell, trade, or rent yourPersonal Information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding User's with Our subsidiaries, group companies, Our business partners, trusted affiliates and advertisers(eg: Facebook) for the purposes outlined above.
We may share Personal Information with other organisations in the following circumstances:

  • to provide measurement services and target ads
  • if any applicable law or a public authority says We must share the Personal Information;
  • if We need to share Personal Information to establish, exercise or defend Our legal rights (this includes providing Personal Information to others for the purposes of preventing fraud and reducing credit risk);
  • to an organisationWe sell or transfer (or enter into negotiations to sell or transfer) any of Our businesses or any of Our rights or obligations under any agreement that We may have with you. If the transfer or sale goes ahead, the organisation receiving your Personal Information can use your Personal Information in the same way as Us; or
  • to any other successors in title to Our business.

Changes to this privacy policy:


Sobhashall update this privacy policy at its sole discretion from time to time. Youare advised to check this page for any changes in the privacy policy and to stay informed about how yourPersonal Information is protected by us, and youacknowledge and agree that it is yourresponsibility to review this privacy policy periodically and become aware of any modifications.
Your acceptance of these terms:
By using the Websites, you signify youracceptance of this privacy policy as may be modified from time to time. Your continued use of the Websites after we make changes is deemed to be acceptance of those changes, as they are binding on you.You are advised not to access the Websites if youdo not agree withOur privacy policy and practices.
Contacting us:
If you have any questions about this Privacy Policy and/ orOur privacypractices of theWebsites, or your dealings with OurWebsites, please contact us at: [email protected].